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People who want a start a new business often call themselves entrepreneurs. But how do you know you have what it takes to achieve success? What will happen if you don’t make it? Is there any backup plan? What skills will help you reach your destination? These are some of the
The influencer marketing industry has continued to increase its market size and revenue. According to Oberlo, the whole industry is worth a whopping 16.4 billion dollars. What an incredible number it is, isn’t it? Highly qualified marketers know: Time does not stand still. All of us have to continue to further
Tis the season to be…ready. Halloween has just passed, and it will soon be the two biggest shopping days of the year: Black Friday and Cyber Monday. But last month, Amazon added a fourth big date into the mix, specifically a second Prime Day, which landed a few weeks before Halloween. Actually, the e-commerce giant’s heavily-advertised
Holiday season is just around the corner and this is the perfect time to start amping up your marketing to promote your products or services this season. Social media is arguably the most efficient way to reach your target audience and let them know about your offerings. Social media platforms such as Instagram and
Spend as much time as I have (more than 15 years) in this industry and you’ll see that there are a lot words, phrases, and expressions that start grinding your gears. I’m sure this happens in most industries, but the marketing and business lingo is something we’re all affected by. An
WhatsApp is now the most popular messenger app in the world. Indeed, it has over two billion users that are using it every month. This means there’s every chance your customers have it on their smart devices and daily lives—making it an excellent lead generation tool. And the potential is huge. In this article,
User-generated content (UGC) is one of the most influential trends in affiliate marketing. It’s no surprise that more and more affiliates are starting to use UGC, as it can be extremely valuable in driving traffic, building trust, and generating leads. This article promises four key benefits that UGC can offer
Referrals are a powerful marketing tool for small businesses. Compared to other marketing channels, it is low-cost and provides better quality leads. According to a survey, 92% of customers in the USA trust referrals from people they know. Hence, if one of your customers talks about your business to their friends, they are likely
So you have recently decided to launch your online business. You have poured hours and hours into finding the best e-commerce platform and learning the ins and outs of dropshipping. Now, it’s time to roll up your sleeves and get into the next part of the game—building and implementing your marketing strategy.
As the saying goes, a picture is worth a thousand words. But can a picture lead to a thousand conversions? Well, it’s hard to say. What is clear, however, is that a product or service accompanied by an illustrated design can lead to a higher conversion rate and better sales. The bottom line is
