Referrals are a powerful marketing tool for small businesses. Compared to other marketing channels, it is low-cost and provides better quality leads. According to a survey, 92% of customers in the USA trust referrals from people they know. Hence, if one of your customers talks about your business to their friends, they are likely
So you have recently decided to launch your online business. You have poured hours and hours into finding the best e-commerce platform and learning the ins and outs of dropshipping. Now, it’s time to roll up your sleeves and get into the next part of the game—building and implementing your marketing strategy.
As the saying goes, a picture is worth a thousand words. But can a picture lead to a thousand conversions? Well, it’s hard to say. What is clear, however, is that a product or service accompanied by an illustrated design can lead to a higher conversion rate and better sales. The bottom line is
It’s hard to keep up with the latest fashion trends and stay on top of promotional products. It becomes even more challenging when we’re looking at markets that change from high demand to out of fashion within a blink of an eye while already having the next released lined up. It takes some serious strategic
Even though blogging is not a new trend, its popularity is rapidly growing. It is almost a requirement to have a blog on your website. It is a free source of information, and people love it. However, since the number of blogs reached 570 million, it is getting more difficult to
The rise of Clubhouse in 2019/2020 clearly demonstrated that podcasts are far from being dead. As opposed to text and video materials, this format offers a wide range of unique advantages such as The capability to listen to podcasts on the go while driving or doing your household chores. Audio
Social media can feel like a lawless wasteland at times and a glistening utopia at others. When you find what works for your business, the content creation and marketing process is fun, easy, and gratifying. On the other hand, when you can’t seem to crack the code on engagement or
When buying items and services online, few people expect to pay full price. With so many merchants giving new customer discounts and digital coupons, there’s a good chance you’ll find a coupon code to use on your next online purchase. Coupons and discounts are frequently used by retailers in their
Designing an eCommerce website entails more than simply creating a website to sell things; it involves creating an enjoyable online shopping experience. This detailed reference details the industry’s best practices. Globally, eCommerce would continue to grow at a healthy clip of $2.3 trillion. However, what distinguishes one eCommerce site from
A cost-effective yet highly accurate advertising channel is undoubtedly SEM (search engine marketing). For the unversed, SEM is making promotional efforts on search engines like Google and running various kinds of ads on the platform. A popular platform for all SEM needs for Google is the Google Ads tool. So
